QuickBooks Online vs Xero

The two best-known cloud accounting platforms for small businesses.

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QuickBooks OnlineXero
PricingFree $0 (1 user, limited); Simple Start $38, Essentials $85, Plus $140, Advanced $340 per monthEarly $27, Growing $59, Established $97 per month (US, as of Oct 1, 2026)
Free option50% off for 3 months (new customers)See official site
PlatformsWeb, mobileWeb, mobile
Best forSmall businesses that want mainstream accounting software with a large ecosystem.Small businesses that want plan tiers matched to invoice and bill volume.
Pricing noteNew customers see 50% off for three months on some plans. Users: Essentials 3, Plus 5, Advanced 25.Early caps invoices and bills; Growing removes caps; Established adds multi-currency and projects. Prices shown are US list prices on the official page (October 2026); intro discounts may apply.
Pros
  • Four plans that scale with the business
  • AI features across plans
  • Large ecosystem
  • Entry plan is cheaper than QuickBooks Simple Start
  • Built-in AI (JAX) in the existing account
Cons
  • Higher cost than some alternatives
  • Best automation sits in higher tiers
  • Entry plan caps invoices (20) and bills (5)
  • Plans differ by volume and features, so check which tier you need
Visit QuickBooks Online →Visit Xero →

The short version

Xero's entry plan is cheaper but caps invoices and bills; QuickBooks has four tiers up to $340/month and Intuit Assist AI.

Pricing checked October 15, 2026. Confirm on official sites.